Four Management Stories
  Wilson is the founder of Holiday Inn. Once, Wilson and the staff had a meal, and one of them picked up an orange and went straight. It turned out that the employee was highly short-sighted and mistakenly treated oranges as apples. In order to cover up the embarrassment, he had to pretend not to care and swallowed it, making everyone laugh.
  The next day, Wilson invited employees to dinner, and the dishes and fruits were the same as yesterday. Seeing that everyone was here, Wilson picked up an orange and bit it down like the employee yesterday. Everyone looked and ate with Wilson. As a result, everyone found that this time the oranges were completely different from yesterday. They were artificial oranges made from other ingredients. They tasted sweet and sweet! While everyone was having a good time, Wilson suddenly announced, "From tomorrow, Allah will be my assistant!" Everyone was stunned and felt that the boss' decision was abrupt.
  At this time, Wilson said, "Yesterday, you saw someone eating orange peel by mistake. Allah was the only one who didn't laugh at him but gave him a glass of juice. Today, I saw that I was repeating yesterday's mistake, so was he The only person who hasn't followed the imitation. Isn't this the best assistant for a colleague who doesn't fail and follow blindly the leader? "
  The philosophy of the story:
  The key to leadership lies in being good at "knowing people," especially in the details that are revealed naturally, whether you can observe everyone carefully and discover the true "talent."
  The founder of South Korea's Samsung Group, Lee Byung-soo, had a poor family when he was young. In order to make a living, he had to sell newspapers to make money.
  "How many newspapers do you order with me a day?" The kiosk owner asked the ragged boy. "How much can other children sell?" He asked shyly. The boss laughed: "It's impossible to say that you can sell dozens of copies less and hundreds of copies more, but you must lose money if you take too much." 100 copies! "The boss was a little surprised, but still gave him.
  Early the next morning, Li Bingyu came to the newsstand empty-handed. The boss asked wonderingly, "What about the newspapers left yesterday?" "Sold out, I want 200 copies today." Li Bingzhang answered. The boss was surprised, but still gave him. In the early morning of the third day, Li Bingxuan came again empty-handed, opening 300 copies. The boss was very surprised and decided to follow him and see how he sold the newspaper. After arriving at the station, Li Bingxuan didn't sell around like other children, but kept stuffing newspapers in the hands of waiting passengers, waiting for the passengers in one area to finish, and then came back to collect the money. Then go to another place to do the same.
  The boss asked in confusion: "Will anyone run away without giving money?" "Yes, but it is very small, because they read my newspaper and are embarrassed to pit a child's newspaper money. With those who smashed the newspaper in their hands The newsboy ratio here, I still sell the most in the general ledger! "Li Bingxuan answered confidently . The boss looked at him immediately.
  The philosophy of the story:
  The first mission of an enterprise is to acquire customers. Profit is an inevitable result that will come naturally afterwards. The two must not be misplaced. Otherwise, you can only make a hammer trade after sweetness and bitterness. It is definitely not a strategy to obtain first, but an attitude and even a wisdom.
  In a small city in the north, an oceanarium opened, and tickets for 50 yuan were prohibitive for those who wanted to visit. The aquarium opened for a year, and it was almost a monk.
  In the end, investors who were eager to use the money sold the aquarium with a "jumping property price" and sadly returned to the south. After the new owner entered the aquarium, he advertised on television and newspapers, soliciting golden ideas that would bring the aquarium back to life. One day, a female teacher came to the aquarium and she told the manager that she could make the aquarium's business better.
  According to her approach, one month later, the people visiting the aquarium were full every day. One third of these people were children, and two thirds were parents with children. Three months later, the loss-making aquarium began to make money.
  The new advertisement published by the aquarium is very simple, with only 12 words: "Children are free to visit the aquarium."
  The philosophy of the story:
  The only way to get profit from customers is to meet their needs. Is this nonsense? But there are businesses around us who only want to charge customers and ignore their core demands. Satisfy the core demands of customers and please the people who care most about them. Even if it seems free, it will usher in a lot of money. Business is just that fun.
  In 1976, the New York Post was just acquired by newspaper tycoon Murdoch. The new boss took office, and little reporter Allen was afraid he would be fired. But at this time, Allen's wife was about to give birth. At this juncture, he wondered whether he should take time off to take care of his wife. That morning, Allen was notified that Murdoch, the new boss, would have a meeting for everyone.
  The meeting started. Murdoch stood on the stage and talked about his newspaper experience and outlook on the future. Allen seemed to listen very carefully, but in fact, like sitting on a needle, he just wanted to know his wife's condition quickly. At this time, the conference room rang a rapid telephone ringing, and everyone stared at the emergency phone in the corner. Murdoch stopped helplessly and motioned for the person next to him to answer the phone.
  "The hospital called and said it was urgent to find Allen!" After that, Allen stood up nervously and explained to Murdoch on the stage: "I'm afraid my wife is going to have a baby, I'm really sorry." Murdoch smiled and nodded, signaled that Allen hurried to pick it up, and then lowered his voice to the others and said, "Since it's his family's business, let's avoid it for now." Then he took the lead and went out.
  An unexpected scene happened, more than 100 colleagues exited the conference room in turn, and did not return until Allen answered the phone. Murdoch returned to the podium and said to Allen, "Thank you for creating more time for me so that I can think more clearly about the future of the newspaper." He concluded the meeting with the shortest words and then approached Allen said: "Now you can take care of your wife." Thirty years later, Allen became the editor-in-chief of the newspaper, and this seemingly insignificant thing has remained in his heart.
  The philosophy of the story:
  Good leaders are good at condensing people, and after acquiring talents, they can guide and stimulate their potential. The foundation to accomplish all of this is first of all to be able to gain people's hearts. To do this, you must first respect your "talent" from the heart. You have what you believe in.